It's All About Exposure
•Posted on January 27 2021
Alright, now that you know who your target audience is, you have to get your product IN FRONT of them! There are a few different FREE platforms you can use to get that exposure!
The big FOUR right now are Facebook, Instagram, Twitter, and TikTok.
Today, lets chat about how to get in front of those people on Facebook.
There are GROUPS for EVERYTHING on Facebook... groups where people who have common interests can come together to chat. There are garage sale sites, BST sites, etc. FIND THOSE GROUPS. Those groups are FULL of people who WANT what you are offering.... they just don't know that your business exists yet.
I am in SEVERAL community/garage sale groups that are in markets that I want to tap into. I live in Indiana, but I am in Colorado groups, Las Vegas groups, Florida groups, Texas groups, etc. Once a week I grab a IRL (in real life) photo of one product I want to feature that week. I come up with a clever caption that makes them want to join my group.
For example... if I posted this photo I would say something like...
2020 has been filled with so many ups & downs, highs and lows. This voting year is historic for so many reasons.... Loved the message on these shirts from {tag your group}!!
{MAKE SURE YOU CHECK THE RULES BEFORE YOU START PROMOTING IN ANY GROUP!}